Yann is the UK & Nordics marketing guy. As every good pop culture expert, you can find him grooving at the disco or scouting for the next sensation on streaming platforms.
Brand Love is back for 2022! This year, we’ve teamed up with Hootsuite, to refine our Brand Love Index, and whittle down over 1,500 global brands to find the 10 most loved brands in the UK.
Marketers are finally recognising the importance of building brand love. In fact, all the most loved brands grow nearly 3 times faster than the industry average and that's not all. Those brands also benefit from more consumer advocacy and loyalty and are more likely to successfully charge price premium. So how did they get here? One thing was sure after analysing over 2.6 Billion consumer conversations, social media and sustainability are not to be messed with if you want to join the most loved brands club.
Find out what it takes to become a love brand in our upcoming webinar where we reveal the UK's top 10 most loved brands and discuss why being a loved brands actually matters. You will also learn:
Speakers:
You can download the Brand Love 2022 report here.